Ellis Brooklyn

Ellis Brooklyn was founded by Bee Shapiro, a New York Times beauty director, establishing niche credibility and bringing insider knowledge into the brand's distinctive compositions and positioning. Salt, Waves, and Myth exemplify the brand's commitment to clean aesthetics and contemporary sensibility rooted in editorial expertise. Ellis Brooklyn appeals to those seeking insider perspective, editorial credibility, and clean contemporary fragrances with design sophistication. The brand represents emerging voices in curated, editorial-focused fragrance culture.