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Lattafa 24 Carat Pure Gold
Lattafa

24 Carat Pure Gold

Floral
Rose
Woody
Oud
Earthy
Musky
Amber
EDP · unisex

Lattafa is a UAE-based fragrance house known for creating accessible niche-style fragrances with a focus on rich, complex compositions at competitive prices. The brand has built a following for delivering serious performance and depth without the luxury markup.

24 Carat Pure Gold opens with prominent oud and warm spices, specifically cinnamon and saffron, that immediately establish an Oriental character. The heart softens into rose and sandalwood, offering floral balance against the woody foundation. The base is where the fragrance settles into its true identity: a thick, creamy blend of amber, incense, leather, musk, and vanilla that builds rather than fades. This is a dense, layered composition built on oud's natural spice and woodiness, with the amber and vanilla providing warmth and subtle sweetness throughout.

This fragrance suits those comfortable with assertive oud and incense who want a unisex Oriental that reads both smoky and sensual. It performs best in cooler months or evening wear, though the vanilla base keeps it wearable year-round for oud enthusiasts. If you gravitate toward fragrances with similar DNA, explore The Mystic, The Reverie, and The Seducer.

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$14Best · 100ml
$1530d Avg
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Price Comparison3 retailers · updated daily
Size
Updated 3392m ago
$13.95Save $5 (28% off retail)
at FragranceShop
🔥 Lowest price in 9 days of tracking
$14 low$19 retail
near the low, great time to buy
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RetailerStockPrice
FragranceShop✓ PartnerBestIn Stock$13.95−$5Buy
Perfumania✓ PartnerIn Stock$14.95−$4Buy
Jomashop✓ PartnerIn Stock$19.42Buy

✓ authorized retailer · ⚠ verify seller · delta vs. MSRP · we earn a small commission

Price History · 100ml
Low
$14
Avg
$15
Now
$13.95
9 days tracked · 2026-04-23 – 2026-05-16
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Main Accordsreported by community
Floral
71%
Rose
71%
Woody
100%
Oud
100%
Earthy
69%
Musky
40%
Amber
80%
Warm Spicy
90%
Spicy
57%
Balsamic
40%
Vanilla
40%
Sweet
40%
Gourmand
40%
Leather
60%
Smoky
69%
Creamy
71%
Fragrance Notesbrand verified
Top · 0–30 min
Agarwood (Oud)
Agarwood (Oud)
Cinnamon
Cinnamon
Sweet, warm, and instantly comforting, cinnamon bark has a familiar warmth that slides easily into oriental and gourmand fragrances. Used sparingly it adds a pleasant warmth; used heavily it can dominate. It has a slightly sharp, peppery facet alongside its sweetness that keeps it from being purely foodie.
Saffron
Saffron
The most expensive spice in the world has a leathery, honeyed, slightly metallic quality that is immediately recognizable. In perfumery, saffron adds a dark, animalic richness, it's the note that gives oud-rose fragrances their distinctive regal depth. A little goes a long way; too much reads as medicinal.
Heart · 30 min – 3 hrs
Rose
Rose
The queen of floral notes and the most-used ingredient in fine perfumery. Real rose is simultaneously velvety, honeyed, and slightly spicy, nothing like the synthetic candy version. Depending on the variety used, it can anchor a composition or drift through it like a ghost, adding warmth without dominating.
Sandalwood
Sandalwood
Creamy, smooth, and milky with a soft, skin-like warmth that clings beautifully. True Mysore sandalwood is one of perfumery's most precious ingredients, simultaneously wood and skin, never cold or sharp. It rounds off sharp edges in any composition and makes the wearer smell subtly, irresistibly warmer.
Base · 3–12 hrs
Amber
Amber
A warm, resinous accord rather than a single ingredient, amber is typically built from labdanum, benzoin, and vanilla to create a rich, honeyed, almost solar warmth. It's the quintessential base-note family, adding a comforting richness that makes fragrances feel complete. The difference between a fragrance feeling cold and feeling alive.
Incense
Incense
The dry, smoky, slightly woody scent of burning resin, incense in perfumery usually means frankincense or similar resins, adding a contemplative, almost spiritual quality. It creates distance and mystery, making fragrances feel larger than they are. A hallmark of niche, serious perfumery.
Leather
Leather
One of perfumery's most complex accords, smoky, animalic, and slightly woody, evoking tanned hide, polished saddles, or fine gloves depending on the recipe. Leather adds sophistication and edge simultaneously, and is deeply associated with masculinity in Western perfumery (though the best leather fragrances transcend gender entirely).
Musk
Musk
The base layer of almost every modern fragrance, a soft, warm, skin-like scent that extends longevity and bridges other notes together. Natural musk was once derived from deer (now banned); today's musks are synthetic and range from clean and soapy to dark and animalic. The right musk makes a fragrance smell like 'you.'
Vanilla
Vanilla
Warm, sweet, and universally appealing, vanilla is to fragrance what salt is to cooking. Real vanilla is complex and slightly smoky, though most perfumery vanilla is synthetic and reads as clean, sweet, and creamy. It slows the evaporation of other notes and is the reason certain fragrances feel like a second skin.
Who Wears ThisScent DNA matches
🌙
The MysticBest match86% match
You wear what others can't place — and that's exactly the point.

Warm incense, dry resins, airy woods, smoke with softness. Never obvious.

✨
The Reverie85% match
You live slightly outside the present — and your scent proves it.

Warm, experimental sweetness. Caramelized woods, unusual ambers, avant-garde gourmand.

💋
The Seducer85% match
A warmth others feel before they understand it.

Rich, dark, sweet, and challenging. Opulent orientals, vanillic oud, seductive amber.

Based on this fragrance's accord profile · Find your Scent DNA →
Community
Rate this fragrance
Rate this fragrance
0255075100
—/100
Most Popular with this Scent DNA Type?
🌙
The Mystic
You wear what others can't place — and that's exactly the point.
Warm incense, dry resins, airy woods, smoke with softness. Never obvious.
Discover your type →
Scent Profile
Floral71%Rose71%Woody100%Oud100%Earthy69%
Fragrance Family
Oriental
EDP
Decants Available
1
listings in stock
1ml$3.99/ml

Lattafa 24 Carat Pure Gold— Prices, Coupons & Buying Guide

Best price today: 24 Carat Pure Gold is $13.95. Without a coupon the lowest price is $13.95. Gush tracks 47+ retailers updated every 2 hours.

Are grey market retailers authentic?

Yes. Jomashop, FragranceNet, and MaxAroma sell 100% authentic Lattafa fragrances through unofficial distribution channels. The fragrance is identical to department store stock. Grey market refers to the supply chain, not product quality. The price difference comes entirely from the distribution channel.

Frequently asked questions

Cheapest price for Lattafa 24 Carat Pure Gold? +
$13.95 at FragranceShop. Gush compares 47+ retailers updated every 2 hours.
Is $13.95 a good price for 24 Carat Pure Gold? +
Yes. The current best price is $13.95 and MSRP is $19.42. At $13.95 you save 28% vs retail.
What does Lattafa 24 Carat Pure Gold smell like? +
Lattafa is a UAE-based fragrance house known for creating accessible niche-style fragrances with a focus on rich, complex compositions at competitive prices. The brand has built a following for delivering serious performance and depth without the luxury markup. 24 Carat Pure Gold opens with prominent oud and warm spices, specifically cinnamon and saffron, that immediately establish an Oriental character. The heart softens into rose and sandalwood, offering floral balance against the woody foundation. The base is where the fragrance settles into its true identity: a thick, creamy blend of amber, incense, leather, musk, and vanilla that builds rather than fades. This is a dense, layered composition built on oud's natural spice and woodiness, with the amber and vanilla providing warmth and subtle sweetness throughout. This fragrance suits those comfortable with assertive oud and incense who want a unisex Oriental that reads both smoky and sensual. It performs best in cooler months or evening wear, though the vanilla base keeps it wearable year-round for oud enthusiasts. If you gravitate toward fragrances with similar DNA, explore The Mystic, The Reverie, and The Seducer.
What are the notes in Lattafa 24 Carat Pure Gold? +
Top: Agarwood (Oud), Cinnamon, Saffron. Heart: Rose, Sandalwood. Base: Amber, Incense, Leather, Musk, Vanilla.
What fragrance family is 24 Carat Pure Gold? +
Lattafa 24 Carat Pure Gold belongs to the Oriental fragrance family. It is an EDP.
What is a grey market fragrance retailer? +
Grey market retailers sell authentic fragrances sourced through unofficial distribution -- typically excess inventory from authorized distributors. The product is real and identical to retail. FragranceNet (est. 1997), Jomashop, and MaxAroma are well-established with millions of verified reviews.

Gush earns a commission on purchases at no cost to you · Prices update every 2 hours · Coupon success rates based on affiliate feed data · Grey market = authentic, unofficial supply chain