Gush›New Brand›Unic Men
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New Brand Unic Men
New Brand

Unic Men

Citrus
Fresh
Floral
Jasmine
White Floral
Aromatic
Woody
EDT · 2017 · unisex

New Brand's Unic Men (2017) is a unisex EDT that balances brightness with earthiness. The opening combines grapefruit and ginger for a zesty, spiced freshness before the composition settles into pepper, jasmine, and nutmeg in the heart. These warmer spice and floral notes give way to a grounded base of vetiver, cedar, and patchouli that anchors the fragrance with woody, earthy character. The overall DNA leans fresh spicy with pronounced woody and aromatic qualities throughout.

This is a versatile fragrance that works for anyone seeking something with personality beyond standard fresh fragrances. It's equally suited to casual daytime wear and more dressed-up occasions, though the spice and woodiness give it an understated sophistication that reads slightly more autumnal than summery. The balance of citrus brightness and base depth means it won't feel heavy despite the earthiness.

Unic Men pairs well with The Homesteader, The Sensualist, and The Tactician if you're exploring similar scent profiles.

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Main Accordsreported by community
Citrus
100%
Fresh
35%
Floral
19%
Jasmine
80%
White Floral
19%
Aromatic
44%
Woody
100%
Vetiver
60%
Patchouli
27%
Earthy
54%
Warm Spicy
50%
Spicy
90%
Fragrance Notesbrand verified
Top · 0–30 min
Grapefruit
Grapefruit
Bittersweet and juicy with a faintly metallic zing that sets it apart from sweeter citrus notes. Grapefruit is uniquely energising, it reads as clean and modern rather than traditionally 'citrusy.' It pairs effortlessly with musks, making it a staple of office-safe, all-day fragrances.
Ginger
Ginger
Warm, zesty, and slightly medicinal with a bite that sits between spice and citrus. Ginger root adds a lively, invigorating quality to fragrances, it energises rather than soothes. Depending on how it's used, it can read as fresh and zingy or warm and earthy, making it unusually versatile across fragrance families.
Heart · 30 min – 3 hrs
Pepper
Pepper
The most essential spice note in perfumery, encompassing the dry, woody heat of black pepper and its many relatives. Pepper adds edge, lift, and a masculine vitality to fragrances without sweetness. It is the note that stops a composition from feeling comfortable and safe, adding a confident, assertive character.
Jasmine
Jasmine
Intoxicating, heady, and slightly animalic, jasmine is one of the few flowers that smells as rich in a bottle as it does climbing a garden wall at dusk. It has an almost fleshy, indolic quality that stops it reading as purely 'clean.' Jasmine is a workhorse in both feminine and masculine perfumery, adding depth and soul.
Nutmeg
Nutmeg
Warm, woody, and softly spiced with a slight sweetness that makes it gentler than clove or pepper. Nutmeg adds a quiet, autumnal warmth to fragrances without sharpness. It blends seamlessly into woody and oriental bases, acting more as a supporting character than a lead note.
Base · 3–12 hrs
Vetiver
Vetiver
Earthy, smoky, and complex, vetiver root is extracted from a grass native to India and has a scent that is simultaneously rooty, woody, and slightly lemony. It's one of perfumery's great base notes: tenacious, unisex, and endlessly adaptable. A fragrance built around vetiver feels grounded and deeply confident.
Cedar
Cedar
Patchouli
Patchouli
Dense, earthy, and darkly sweet, patchouli is the scent of damp soil and dried herbs with an almost chocolatey richness. It polarizes people because in high concentrations it's overwhelming, but as a supporting note it adds depth and longevity that almost nothing else can match. The backbone of countless oriental and chypre fragrances.
Who Wears ThisScent DNA matches
🏡
The HomesteaderBest match86% match
Rooted, warm, and entirely self-sufficient.

Warm skin musks, sandalwood, soft cedar, clean vetiver. Grounding, intimate, unhurried.

🔥
The Sensualist86% match
You fill the room without trying.

Warm, smooth, projecting. Leather, tobacco, dry amber, bold woods.

📐
The Tactician84% match
Precision over excess. Always.

Crisp, dry, clean, worn close. Citrus, aromatic herbs, light woods, soft musks.

Based on this fragrance's accord profile · Find your Scent DNA →
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Most Popular with this Scent DNA Type?
🏡
The Homesteader
Rooted, warm, and entirely self-sufficient.
Warm skin musks, sandalwood, soft cedar, clean vetiver. Grounding, intimate, unhurried.
Discover your type →
Scent Profile
Citrus100%Fresh35%Floral19%Jasmine80%White Floral19%
Fragrance Family
Amber/Woody
EDT

New Brand Unic Men— Prices, Coupons & Buying Guide

Best price today: Unic Men is $0.00. Without a coupon the lowest price is $0.00. Gush tracks 47+ retailers updated every 2 hours.

Are grey market retailers authentic?

Yes. Jomashop, FragranceNet, and MaxAroma sell 100% authentic New Brand fragrances through unofficial distribution channels. The fragrance is identical to department store stock. Grey market refers to the supply chain, not product quality. The price difference comes entirely from the distribution channel.

Frequently asked questions

What does New Brand Unic Men smell like? +
New Brand's Unic Men (2017) is a unisex EDT that balances brightness with earthiness. The opening combines grapefruit and ginger for a zesty, spiced freshness before the composition settles into pepper, jasmine, and nutmeg in the heart. These warmer spice and floral notes give way to a grounded base of vetiver, cedar, and patchouli that anchors the fragrance with woody, earthy character. The overall DNA leans fresh spicy with pronounced woody and aromatic qualities throughout. This is a versatile fragrance that works for anyone seeking something with personality beyond standard fresh fragrances. It's equally suited to casual daytime wear and more dressed-up occasions, though the spice and woodiness give it an understated sophistication that reads slightly more autumnal than summery. The balance of citrus brightness and base depth means it won't feel heavy despite the earthiness. Unic Men pairs well with The Homesteader, The Sensualist, and The Tactician if you're exploring similar scent profiles.
What are the notes in New Brand Unic Men? +
Top: Grapefruit, Ginger. Heart: Pepper, Jasmine, Nutmeg. Base: Vetiver, Cedar, Patchouli.
What fragrance family is Unic Men? +
New Brand Unic Men belongs to the Amber/Woody fragrance family. It is an EDT.
What other fragrances smell like New Brand Unic Men? +
Based on shared notes, Khadlaj Empire Empress (Vetiver, Cedar, Jasmine, Ginger), Khadlaj Empire Regent (Vetiver, Cedar, Jasmine, Ginger), Khadlaj Empire Victor (Vetiver, Cedar, Jasmine, Ginger), Hermes Terre d'Hermes (Vetiver, Cedar, Pepper, Grapefruit), Hermes Terre d'Hermes Flacon H 2009 Hermes for men (Vetiver, Cedar, Pepper, Grapefruit) may smell similar to Unic Men.
What is a grey market fragrance retailer? +
Grey market retailers sell authentic fragrances sourced through unofficial distribution -- typically excess inventory from authorized distributors. The product is real and identical to retail. FragranceNet (est. 1997), Jomashop, and MaxAroma are well-established with millions of verified reviews.

Gush earns a commission on purchases at no cost to you · Prices update every 2 hours · Coupon success rates based on affiliate feed data · Grey market = authentic, unofficial supply chain